 at VIA Studio is two components: Brand Strategy and Brand Identity. 

 is a process that helps you find the unique values of your organization and your value to your audience, and defines how you can best communicate that value. 

 is the outward expression of your company, and is crafted from your logo, colors, typography, as well as the rules that govern how they are implemented. A great identity reinforces confidence in and awareness of your brand.

Branding

Marketing for non-profits is a challenge that we feel like our values and perspective especially suit. Building an invested audience that shares your passion is key, but with so many different ways to communicate - which will work best for your non-profit? Through collaboration and strategically-led marketing, design and development we can help! 

Non-profit Marketing

With numerous award-winning designers and creatives on staff and a president dubbed a “visionary” by the AIGA at the helm, we are leaders in the Design community. Our design philosophy: create beautiful work that solves problems and achieves results.

Graphic Design

Design

Marketing

Parks Alliance of Louisville

User Experience (UX) is the driving design philosophy around building web and mobile applications, putting your audience (the “User”) first. The methodology requires research, wireframing, UI design, branding, and user testing to achieve exceptional results. We have the expertise in User Experience to design any experience you require.

User Experience

User-focused design is at the core of what we do. User Experience (UX) and User Interface (UI) design are two of our most critical specialities. Designing thoughtful experiences and intuitive website, app and content interfaces for your potential customers is always job number one for us.

UX / UI

If you need to sell online, we’ve got you covered. From simple selling strategies to complex subscription models, we’ve built them all. Our clients with ecommerce process tens of thousands of dollars per month through our systems. From Shopify integrations to WooCommerce workhorses to Magento installations and beyond, we’ve built and managed them all, safely and securely.

Ecommerce

 a cohesive, mobile-friendly website takes a talented team with diverse skill sets. Our team delivers the strategy, design, and development talent needed to execute outstanding work. We build from the ground up with a focus on accessibility and mobile devices.

Web Design

HTML, CSS and Javascript form the "presentation layer" of modern web development in your mobile and desktop browser. These things together are considered "Front-end Development". The tools, techniques and standards are changing all of the time - but our development team is always staying abreast of the latest. For our partners, we do the research, experimentation and testing needed to make sure your audience has an accessible, fast, reliable experience.

Frontend Development

Websites are the cornerstone of marketing in this day and age. Your website is the place where you have ultimate freedom to express your brand and interact with your audience and customers how you’d like. Using agile, user-focused strategies and design, we build highly accessible, highly useful websites that meet your goals.

Websites

Development

Foxhollow Farm Website Redesign

High-quality, impactful photography makes all the difference to most projects. We provide both in-house and trusted third-party photography resources to fit the needs of any project or budget.

Photography

Marcus Paint

marketplace for this century. But how do you cut through the noise and find the audiences that want to hear you, and want to become your customer? Beyond that,

 holding onto an interested customer can seem difficult. With our experienced staff trained in the latest-and-greatest digital marketing audience targeting tools and development techniques, we can not only help you develop but help you greatly expand your audience of interested consumers.

Social Media & Audience Development

Marketing Campaigns

Art Direction runs the gamut from concepting a campaign to directing a photo or video shoot. We can help guide a brand vision through any media.

Art Direction

Culture

VIA Studio Social: Starch Madness

Kentucky Performing Arts Brand

Kentucky Performing Arts Website

Custom illustration creates a unique, ownable look and feel to your brand - and helps to tell stories and express values that a photograph or block of copy just can’t.  We’re highly capable of creating styles and concepts that engage your audience. We have a number of highly talented artists on our staff that can draw out the best in your brand with inspired illustration.

Illustration

The Temple of Community Mural

Search Engine Optimization isn’t just a buzzword - it’s a mindset. We think strategically about how we write and develop our websites to provide useful, informative user-facing content that provides maximum search engine value. Using the latest analysis, tracking and reporting tools, we keep your website and its content ahead of the curve and atop the search rankings.

Strategy

Opal Nugget Ice Machine

Content strategy is the delicate art of deciding what to say, when to say it and where to say it. Contemporary audiences interact with your brand on many different platforms at different points in their journey to becoming a customer. Through our user-focused content processes, we can help you make informed decisions on what to say, when to say it and where to say it.

Content Strategy

Forge Clear Ice

Old Forester's Paristown Hall

Louisville Institute

Mr. Boston Bartender's Guide

Intellimodus

The Grady Hotel (formerly The Wilder)

Back-end development does all the heavy lifting behind the scenes. From database design and deployment to writing application programming interfaces (APIs) to simply storing and serving your content, we’ve got you covered.

Backend Development

Need one platform to talk to another? We’ve got that. Automation, synchronization to real-time APIs, we’ve built and managed them all. Ecommerce and Customer relationship management (CRM) integrations are our specialties, but so far there’s not been two systems we couldn’t put in touch with one another.

Design

Parks Alliance of Louisville

Foxhollow Farm Website Redesign

Marcus Paint

VIA Studio Social: Starch Madness

Kentucky Performing Arts Brand

Kentucky Performing Arts Website

The Temple of Community Mural

Opal Nugget Ice Machine

Forge Clear Ice

Old Forester's Paristown Hall

Louisville Institute

Mr. Boston Bartender's Guide

Intellimodus

The Grady Hotel (formerly The Wilder)

Fund For The Arts

Whiskey Dry

Louisville Collegiate School

Mayan Cafe

Kentucky Refugee Ministries

Waterfront Park

Treyton Oak Towers

Revelry Boutique + Gallery

Branding Ben Sollee

The VIA Studio Rebrand

Branding Dr. Marcum’s Nutraceuticals

Develop Louisville

Celestial Bodies of the Past Present & Future