Notes From the Future Desk: August

By: Jerrod Long on 9/2/2016

This month we circle back to VIA’s design department. They’ll talk collaboration, Skillshare, their latest obsession, and classical vs. futuristic mural techniques. Design Week 1: Strange Obsessions As a design team, we have been obsessed with Stran...

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Stress Points and Shock Absorbers

By:Jason Clark on 6/20/2016

Stress. Not in the mental sense. Let’s squash it before it gets that far.

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How to Land that Design Dream Job in 2016

By:Jason Clark on 1/11/2016

Step 1: The Introduction. You never get a second chance to make a first impression. Take heed, young designers!

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VIA's Wireless Connection Collection

By:Jason Clark on 1/8/2016

Our 2015/2016 Holiday Gift for clients and friends

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Ben's Top 3 Non-Obvious Design Resources for Designers of All Stripes

By:Ben Wilson on 1/5/2016

A good understanding of design is crucial to almost every role inside an agency. Not just “graphic design” but design in general – understanding how the things we create are perceived and used. How we get better at design is by deepening our understanding ...

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Fail Faster | A pragmatic approach to programming

By: Jerrod Long on 12/3/2015

As a freshman CS student at Transylvania University, the majority of my time was spent alternating between confusion and trepidation. I felt confusion over new concepts like floating points, arrays, and linked lists, and trepidation of Linux and adjusting ...

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5 Reasons to give Mix Master Mike the Key to the City

By:Jason Clark on 10/23/2015

Our esteemed Mayor Greg Fischer challenged me last night for 5 good reasons why Mix Master Mike deserves the key to the city. This wasn’t a difficult list to produce, because Mike’s career is amazing. Here’s what I’ve come up with in the last couple hours....

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???? (I see what you’re saying)

By:Jason Clark on 10/20/2015

Are emojis reverting us back to a iconographical society?

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Raise Your Flag!

By:Morgan Plappert on 10/5/2015

Flags were one of the first ever forms of graphic design. Their initial purpose was to identify ships at sea – think Pirates of the Caribbean. As they became more recognizable and widely used however, they evolved into representations of military units, ...

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Elements of Logo Design

By:Morgan Plappert on 9/14/2015

Typography, shape, and color are a few of the elements to consider when crafting your logo design as a part of the overall brand identity. At VIA, we pride our work on bridging the gap between a user's experience with the brand and the story the brand needs to tell.

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A Guide to Your First 90 Days: As Seen Through Mine

By:Morgan Plappert on 9/14/2015

So, you’ve turned your tassel, eh? Congratulations. That 16+ year streak of being in a classroom is now over … So, whats next? Your graduation party has ended, you’re done getting your hugs and pats on the back from grandma, and you finally have that mome...

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Growing roots on a brand | Best of Louisville 2015

By: Emilee Dover on 9/11/2015

Reeling from the success that Best of Louisville experienced when we rebranded them last year, Louisville Magazine and the MS Society asked us to partner with them again in 2015 for the 30th annual Best of Louisville. And this year, we made the cover! ...

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Design & Craft Series: The American Life Building

By: Amber Glisson on 9/4/2015

At VIA Studio, we’re passionate about design. It is the desire to solve problems and the understanding that thoughtful planning can make all the difference that drives us. In our city of Louisville, there have been many talented designers and artisans who’...

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Creating a voice and tone guide

By: Corinne Resch on 8/20/2015

What is a voice and tone guide? It is a guideline that defines how a business will talk to their audience and a crucial step in creating a marketing strategy. These guides are used for social media, print advertising, press releases, emails, websites, bas...

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Design & Craft Series: John James Audubon

By: Amber Glisson on 8/14/2015

Early in his lifelong quest to depict the birds of america, John James Audubon, settled briefly in Louisville, Kentucky. His success and misfortune in Kentucky would set him out on the road to following his dream to produce the greatest ornithological drawings ever made.

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Reflection from the intern

By: Corinne Resch on 8/11/2015

This summer I have had the pleasure of being VIA Studio’s Marketing and PR Intern ... This job has ruined me. I don’t know how any other workplace can compare to the people and environment here at VIA.

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Canning Referrer SPAM in Google Analytics

By:Ben Wilson on 8/3/2015

Referral SPAM is probably polluting your Google Analytics data, and you might not even know it. Learn how to identify and remove referrer spam from your Google Analytics data.

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Designing & Building the Best of Louisville Float

By: Leslie Daly on 5/20/2015

Our contribution to this year's 2015 Pegasus Parade was not small.

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The Promise of NuLu

By:Ben Wilson on 5/14/2015

NuLu ... if you've spent a little time in Louisville, you'll recognize that SoHo-esque sobriquet. NuLu is the nickname for the East Market District of Downtown Louisville, and the longtime home of VIA Studio.

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Sometimes, it isn't easy being a fan

By: Amber Glisson on 5/6/2015

The sports industry is known for its enthusiastic followers, but not all sports are treated equally, leaving some teams lacking support. We all know fans can give a team the pep they need to go the extra mile, but we rarely talk about how the to the fans need that too.

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Design & Craft Series: Olmsted Park System

By: Amber Glisson on 5/5/2015

In 1891 Frederick Law Olmsted was commissioned to design a system of parks and parkways in Louisville. This park system would become the pinnacle example of his revolutionary concepts in landscape design.

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The Importance of Link Maintenance

By: Rebekah Beran on 5/1/2015

We’ve all been there before, looking around on a site, either for something to do when you’re bored or to find much needed information. Then it happens. You’ve clicked a promising link and the dreaded “404 – Page Not Found” appears, instead of the content ...

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Computershare Skyline Mural

By: Kim Clark on 4/23/2015

Environmental design can drastically change the energy of a space. Just ask our friends at Computershare.

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Reflection | High School Junior takes on interning

By: Joshua Jean-Marie on 4/14/2015

Anytime I walk into VIA Studio, I immediately notice three things: Space, inspiration, and community.

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You've successfully hacked the home. <br>What's next?

By:Jason Clark on 4/9/2015

VIA Studio is sponsoring this weekend's "Hack the Home" Hackathon at FirstBuild. Here are some "next steps" to think about as you decide to sell your idea or build a business.

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