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Notes From the Future Desk: August
By: Jerrod Long on 9/2/2016
This month we circle back to VIA’s design department. They’ll talk collaboration, Skillshare, their latest obsession, and classical vs. futuristic mural techniques. Design Week 1: Strange Obsessions As a design team, we have been obsessed with Stran...
Read More »Stress Points and Shock Absorbers
By:Jason Clark on 6/20/2016
Stress. Not in the mental sense. Let’s squash it before it gets that far.
Read More »How to Land that Design Dream Job in 2016
By:Jason Clark on 1/11/2016
Step 1: The Introduction. You never get a second chance to make a first impression. Take heed, young designers!
Read More »VIA's Wireless Connection Collection
By:Jason Clark on 1/8/2016
Our 2015/2016 Holiday Gift for clients and friends
Read More »Ben's Top 3 Non-Obvious Design Resources for Designers of All Stripes
By:Ben Wilson on 1/5/2016
A good understanding of design is crucial to almost every role inside an agency. Not just “graphic design” but design in general – understanding how the things we create are perceived and used. How we get better at design is by deepening our understanding ...
Read More »Fail Faster | A pragmatic approach to programming
By: Jerrod Long on 12/3/2015
As a freshman CS student at Transylvania University, the majority of my time was spent alternating between confusion and trepidation. I felt confusion over new concepts like floating points, arrays, and linked lists, and trepidation of Linux and adjusting ...
Read More »5 Reasons to give Mix Master Mike the Key to the City
By:Jason Clark on 10/23/2015
Our esteemed Mayor Greg Fischer challenged me last night for 5 good reasons why Mix Master Mike deserves the key to the city. This wasn’t a difficult list to produce, because Mike’s career is amazing. Here’s what I’ve come up with in the last couple hours....
Read More »???? (I see what you’re saying)
By:Jason Clark on 10/20/2015
Are emojis reverting us back to a iconographical society?
Read More »Raise Your Flag!
By:Morgan Plappert on 10/5/2015
Flags were one of the first ever forms of graphic design. Their initial purpose was to identify ships at sea – think Pirates of the Caribbean. As they became more recognizable and widely used however, they evolved into representations of military units, ...
Read More »Elements of Logo Design
By:Morgan Plappert on 9/14/2015
Typography, shape, and color are a few of the elements to consider when crafting your logo design as a part of the overall brand identity. At VIA, we pride our work on bridging the gap between a user's experience with the brand and the story the brand needs to tell.
Read More »A Guide to Your First 90 Days: As Seen Through Mine
By:Morgan Plappert on 9/14/2015
So, you’ve turned your tassel, eh? Congratulations. That 16+ year streak of being in a classroom is now over … So, whats next? Your graduation party has ended, you’re done getting your hugs and pats on the back from grandma, and you finally have that mome...
Read More »Growing roots on a brand | Best of Louisville 2015
By: Emilee Dover on 9/11/2015
Reeling from the success that Best of Louisville experienced when we rebranded them last year, Louisville Magazine and the MS Society asked us to partner with them again in 2015 for the 30th annual Best of Louisville. And this year, we made the cover! ...
Read More »Design & Craft Series: The American Life Building
By: Amber Glisson on 9/4/2015
At VIA Studio, we’re passionate about design. It is the desire to solve problems and the understanding that thoughtful planning can make all the difference that drives us. In our city of Louisville, there have been many talented designers and artisans who’...
Read More »Creating a voice and tone guide
By: Corinne Resch on 8/20/2015
What is a voice and tone guide? It is a guideline that defines how a business will talk to their audience and a crucial step in creating a marketing strategy. These guides are used for social media, print advertising, press releases, emails, websites, bas...
Read More »Design & Craft Series: John James Audubon
By: Amber Glisson on 8/14/2015
Early in his lifelong quest to depict the birds of america, John James Audubon, settled briefly in Louisville, Kentucky. His success and misfortune in Kentucky would set him out on the road to following his dream to produce the greatest ornithological drawings ever made.
Read More »Reflection from the intern
By: Corinne Resch on 8/11/2015
This summer I have had the pleasure of being VIA Studio’s Marketing and PR Intern ... This job has ruined me. I don’t know how any other workplace can compare to the people and environment here at VIA.
Read More »Canning Referrer SPAM in Google Analytics
By:Ben Wilson on 8/3/2015
Referral SPAM is probably polluting your Google Analytics data, and you might not even know it. Learn how to identify and remove referrer spam from your Google Analytics data.
Read More »Designing & Building the Best of Louisville Float
By: Leslie Daly on 5/20/2015
Our contribution to this year's 2015 Pegasus Parade was not small.
Read More »The Promise of NuLu
By:Ben Wilson on 5/14/2015
NuLu ... if you've spent a little time in Louisville, you'll recognize that SoHo-esque sobriquet. NuLu is the nickname for the East Market District of Downtown Louisville, and the longtime home of VIA Studio.
Read More »Sometimes, it isn't easy being a fan
By: Amber Glisson on 5/6/2015
The sports industry is known for its enthusiastic followers, but not all sports are treated equally, leaving some teams lacking support. We all know fans can give a team the pep they need to go the extra mile, but we rarely talk about how the to the fans need that too.
Read More »Design & Craft Series: Olmsted Park System
By: Amber Glisson on 5/5/2015
In 1891 Frederick Law Olmsted was commissioned to design a system of parks and parkways in Louisville. This park system would become the pinnacle example of his revolutionary concepts in landscape design.
Read More »The Importance of Link Maintenance
By: Rebekah Beran on 5/1/2015
We’ve all been there before, looking around on a site, either for something to do when you’re bored or to find much needed information. Then it happens. You’ve clicked a promising link and the dreaded “404 – Page Not Found” appears, instead of the content ...
Read More »Computershare Skyline Mural
By: Kim Clark on 4/23/2015
Environmental design can drastically change the energy of a space. Just ask our friends at Computershare.
Read More »Reflection | High School Junior takes on interning
By: Joshua Jean-Marie on 4/14/2015
Anytime I walk into VIA Studio, I immediately notice three things: Space, inspiration, and community.
Read More »You've successfully hacked the home. <br>What's next?
By:Jason Clark on 4/9/2015
VIA Studio is sponsoring this weekend's "Hack the Home" Hackathon at FirstBuild. Here are some "next steps" to think about as you decide to sell your idea or build a business.
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