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Reporting & Analysis

Marketing can be informed by data discovery on an ongoing basis. Google Analytics has drastically improved the way we define success with campaigns and projects, but it’s only one tool of many. Our team is well-versed in multiple analytics tools. Beyond that, the sheer volume of data that digital marketing provides can feel overwhelming - but never fear, we can tame that beast and make it work for you. Finding the right metrics that make sense for your business, and using tools like Google Data Studio, we provide crystal-clear, value-oriented, customized reporting for clients big and small.

Reporting & Analysis: Case Studies

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Louisville Public Media

Reporting & Analysis: Blog Posts

Getting Started with Google Data Studio Data Blending

By: Ben Wilson

Google Data Studio launched Data Blending last summer. This handy tool allows you to blend two different data sources together into a single data source - and then visualize it. Here's a quick look at how you can use it.

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Revamp Your Reporting with Google Data Studio
Revamp Your Reporting with Google Data Studio

By: Ben Wilson

This is a 2-for-1 deal! We'll share some insights into making your marketing and website reporting more effective and quicker to produce, and show you how to incorporate Google Data Studio into this process.

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