Our esteemed Mayor Greg Fischer challenged me last night for 5 good reasons why Mix Master Mike deserves the key to the city. This wasn’t a difficult list to produce, because Mike’s career is amazing. Here’s what I’ve come up with in the last couple hours. Please add to the conversation on Twitter and the Hellhouse event page on Facebook.
Mayor Fischer, I humbly present these 5 reasons to give Mix Master Mike the keys to the city.
1. Louisville Values Innovation
Mike has been an musical innovator since the beginning of his career, utilizing an instrument (turntables!) that has just recently in the speck of time in history, gained respect and legitimacy. To quote my friend Ria, “The Beastie Boys are the Led Zeppelin of hip-hop & he was their Bonzo.” He is also known for using a wah-wah pedal, usually reserved for guitarists, with his turntables, and developed many signature scratch techniques. Mike has blurred the borders of musical genres, having performed with the likes of Ozzy Osbourne, Herbie Hancock, and more. He is named one of the greatest DJs of all time by USA Today magazine.
Advance to 7:30 in the video below to see Mike perform Rockit for Herbie Hancock, Barack and Michell Obama, and more!
2. Louisville Values Music, of ALL TYPES
From the Jazz Studies Department to our indie music scene to the Forecastle Festival and more, Louisville has always been proud of our connection to music. Acknowledging Hip-Hop, Turntablism, and Dance music as legitimate genres is critically important to show the world that we are energetic and progressive. Mix Master Mike might be the only DJ in the Rock & Roll Hall of Fame. Let the kids dance!
3. Louisville Values Community Service
Mike regularly performs and supports causes that he believes in. For Hellhouse 2015, when his team learned that it was a fundraiser for the MS Society, they brought all the support possible, and made it a priority to work with our budget and resources to make it happen. He was also the featured talent of the 2015 Special Olympics World Games.
Pretty awesome how
4. The Spotlight on Louisville is More than Bourbon and Derby
Mike is an influential celebrity, and his experience in Louisville is one that he’ll take back and express to the world.
5. THE BEASTIE BOYS
The Beastie Boys are one of the most influential musical acts of the 20th and 21st Century, having blurred the lines of musical genres like no other. They only played Louisville once, in 1987, and were promptly banned for some inappropriate hijinks, and never returned. From that point in their career, the Beastie Boys went on to dominate the music world until MCA (Adam Yauch) lost his battle to cancer in 2012. The Beastie Boys took hard stands on human rights issues, helping organize the Tibetan Freedom Concerts and much, much more.
If you’ve landed on this page and you want to know what all the hubbub is about, we’re sponsoring Hellhouse 2015, a Halloween celebration and fundraiser for the MS Society.
EDIT/UPDATE: 1:41 PM EST:
We did it!
VIA Studio Joins Google Apps Authorized Reseller Program
By:Jason Clark on 3/25/2010
VIA Studio today announced it has become an authorized reseller of the Google Apps suite of communication and collaboration tools. VIA Studio provides setup, integration & support services for businesses and organizations using Google Apps.Read More »